Services overview
Horsepower Strategies helps you understand your target market, what motivates and drives your consumers and how to put strategies in place to grow your business. We help you create loyal customers through one or a combination of these approaches – developing brand name recognition, strong design, digital/online marketing, market research, media, print, content and public relations strategies.
That sounds complicated, but it doesn’t have to be. What this means to you is that we work with you to build a marketing road map to get you from where you are to where you want to be. We can keep it simple or build a multi-faceted approach. At the end of the day, the strategy is based on what you need – we keep it simple for you and handle the heavy lifting.
Who we typically work with
Marketing should be a high priority – it is as equally important as financial backing, competitive product sets, a focused sales strategy and strong leadership. Without effective marketing, products and services will likely never fully penetrate the marketplace and revenue may be left on the table.
We work with businesses of any size that are in need of marketing support but do not have the resources – expertise, internal support or financials – to successfully develop and implement full go-to-market strategies on their own.
- Start up business who are defining their business, products/services and general product positioning.
- Small- and mid-size businesses looking to reevaluate or enhance their marketing strategies for current products/services or develop and implement marketing strategies for new products/services.
- Non-profit organizations needing expert help without the cost.
Ready to get started
It’s time to start thinking about how you can establish or redefine your brand and integrate marketing into your overall approach. Are you seeking to increase the effectiveness of your current marketing strategy? Do you want to streamline current strategies and implement sustainable processes to keep your marketing approaches current and on target?
No matter your marketing need or size of your project, we’re here to help. We’ve successfully helped investment management firms, wealth management companies and mortgage lenders, to name a few.
How we work together
No matter the size of your project, we have a dedicated team to support your initiative. We work with well-established and trusted independent contractors, known for their distinct specialties and ability to focus on certain attributes.
Already have an internal marketing team? They know the inside track – your company, people, products and services – and we work directly with them to position new strategies in a way that will be embraced by both your leadership and internal teams.